I knew going into Avatar IMAX 3D that I would come out experiencing something completely new. Unless James Cameron was lying -this was top of the line stuff. I saw the trailer a few of times, but other than that -avoided everything else. When I finally got to a show that WASNT at 11pm or sold out, I was happy. There were no coming attractions. The movie was like nothing I have ever experienced. Granted, the story itself wasnt the most original, but he created a whole new world! The visuals and characters and action, all so amazing. Three hours later I could not even think of what to say about it. I told my wife the only way to describe this movie, was it made me feel like I did the first time I went to Disneyland!