Certainly worth seeing, especially if you are a comics fan. It's like reading a good issue of the comic -- it's not meant to be transformational, it's just a good yarn, well executed. The casting was very good, and some of the characterizations were well thought-out, especially that of the Abomination. Marvel is clearly planning to place the movies within a larger universe, as they do with their comics, and one hopes they remember that each movie needs a stand-alone plot. So far (Iron Man and Hulk), so good.