For those who have not yet read "Fast Food Nation" or "Omnivore's Dilemma" this is new and informative info. For those of us who have done the reading it was somewhat repetitive, but still very well done. The huge flaw at the end, with action ideas, was to not bring in protein ALTERNATIVES to pork, chicken, beef. Why not mention bean, peas, legumes, nuts, seeds-- which are CHEAP, in bulk health food stores, and easy to prepare. More whole grains, fruits and vegetables--we don't need some sort of meat at every meal every day! It's like the movie end only promoted eating the foods which are right now promoting the horrid Agri-Industry, or expensive grass fed, organic ones.