This movie is a real pleasure. My friend, her son (9y/o )& I often go to "family friendly" fare. I've sat through some awfulness in this genre. However, "Mr. Fox" is different in a variety of fun ways. The animation has literal texture and is used to convey emotion & move the story along. Characters are allowed depths that most kids' movies would reject. Silence is used to drive points home, and you could hear audience reaction to the emotion during these quiet moments. The movie may not be a wise choice for kids under 7 or 8, whose interest may flag. However, for kids (and adults) who don't demand non-stop, mindless action--and who enjoy solid storytelling and character development--this is a brilliant and substantive "family" film.