Seeing it in IMAX was in fact my second time seeing the movie (all though first time wasn't in 3D) and I am bringing a friend to see it in IMAX later this week! Amazing movie, stunning in look, deep in feel, absolutely beautiful. It has actually inspired me to change my life. It has also inspired me to stop watching movies I know are going to be mediocre. There is no point when there is beauty like this out there! I would also recommend people spend more time outside and see the beauty we have.