The concept of the movie and the 3D effects are amazing. The storyline is not very fresh but has enough to grip the audience. This movie marks a new era in cinema experience. Just when the big screen TVs and Blu-Ray were starting to make a dent in the cinema revenues, a movie like Avatar gives people a reason to reconsider.
IMAX-3D did make this movie extra special however I have one complaint. The front few rows at IMAX should be removed. having purchased my tickets ahead of time, I reached the cinema close to the start time only to find the cinema full and people holding seats for others (very annoying). I was forced to sit in the second row and it was not good.