We were at the IMAX in Newport Ky and it's a great theater. We drove over an hour to get there and it was worth it. Avatar is meant to be watched in at least 3D and IMAX if you can. The detail in the world they created was just beautiful to behold. You really get into the new world and get thrown a bit when they go back to 'reality'. The only complaint would be the script which is just another 'big bad civilization takes over native planet' scenario. But for all that it's not that bad a plot, the actors are great. I was a little surprised that Sigorney Weaver had such a big part in this but she's a real presence. I definitely encourage people to see this in at least 3D but if you can get to an IMAX (Newport was fantastic) go.