I was already excited about this movie prior to attending the showing. I am a Star Trek Fan so this was right up my ally. The special effects were spectacular. The 3 hours flew by because you were got up in the story line..action, romance, you get intrigued by new learning, oh did I happen to mention action. The movie was a visual delight in every way -- IMAX 3D was a blow away for me....I am going again tonight and taking my 33 old son...I am already syched ENJOY it for what it was meant to be --- a New RIDE....I can already see the sequel... PG13 - Scary for little ones, Battle scenes like the Star war movies...very few cuss word It will cash in at the Oscars Awards for sure!!!