Great Movie, but WHY !? While I hand it to the film makers, a great action movie, solid story telling, loved the character interaction......Is this just a set up for the next round of Star Trek - the search for more profits? As an old time trekker ( I saw the series when it was on the 1st time). I want to know how will they (the movie makers) deal with the MASSIVE continuity changes that this movie deals to the Trek universe. Or perhaps, with Gene and Majel both passed on, those who hold the rights to the franchise just don't give a ****!